Microsoft switches on Windows Phone Web Marketplace
updated 08:50 am EDT, Tue September 27, 2011
Features one-click purchasing, social networking
Windows Phone Web Marketplace is now live in the US and Germany. Windows Phone Web Marketplace is also linked from search results in Bing. A one-click purchase feature in Web Marketplace allows users to pay for apps with the credit card information stored in their Windows Live ID. The new app portal will send a link to a Windows Phone 7 device by SMS or email to make installing apps easier. Windows Phone Web Marketplace will also have social networking buttons for each app to allow users to share and rate apps.
The success of Windows Phone Web Marketplace is seen as critical for Microsoft to reverse its decreasing share of the smartphone market. [via WinRumors]
