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Sprint pledges loyalty to HTC despite iPhone deal

updated 07:45 am EST, Tue November 8, 2011

Sprint says HTC still onside even with Apple pact

Sprint CEO Dan Hesse during a visit to Taiwan promised HTC that the carrier would continue to support HTC in spite of the iPhone 4S launch. He noted with Digitimes in attendance that the teamwork between Sprint and HTC had made the Evo 4G one of the most popular smartphones in the US, suggesting that the two needed each other. HTC was widely known to be Sprint's main smartphone supplier until at least Apple's arrival.

Inside details from the site's sources nonetheless show that HTC may be vulnerable to the iPhone's presence on the carrier. Its shipments to Sprint for this year are estimated to be about seven to eight million phones, or 35 percent of HTC's total phone shipments. Officially, Sprint has already said the iPhone 4S release smashed its one-day sales record in less than half a day, guaranteeing that the iPhone has at least briefly outsold the previously record-holding Evo 4G.

Less direct means have supported notions that HTC may be facing a sustained loss of share to Apple as a result of the deal. Analyst claims that the iPhone remains the top seller on Sprint have been supported by HTC's own drop in monthly revenue at a time of the year when it would almost always be going higher. The Taiwan phone maker has forecast a decline in shipments for the whole quarter that imply losses at Sprint will negate gains anywhere else.

While historical data is still small for multi-carrier availability in the US, Apple has so far always been the top individual phone maker on every carrier, with even its lowest end models outselling the top individual Android phone.



By Electronista Staff
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Comments

  1. jscotta

    Fresh-Faced Recruit

    Joined: Jun 2002

    +6

    Let's see how long that lasts

    Unless Sprint is very, very different than other corporations, they are loyal to money. That means that if the iPhone is the top money maker for them, that is what they'll support. If HTC is the top money maker, that is what they'll support. Anything else is just marketing/pr.

  1. slapppy

    Fresh-Faced Recruit

    Joined: Mar 2008

    +2

    You gotta love

    the BS spin that these guys are more than happy to provide on a daily basis. lol

  1. facebook_Pete

    Via Facebook

    Joined: Nov 2011

    -3

    Hmm...

    Menage e trois? Sprint will give Apple a BJ and let HTC s**** them from behind. Typical business but surprises me there is no favoritism regardless if which is the moneymaker.

  1. mkral

    Mac Enthusiast

    Joined: Nov 2000

    +1

    makes sense

    makes sense to me. There are lots of people out there who prefer Android to ios. Just because Sprint got the iphone doesn't mean that they are getting rid of Android. It seems like HTC & Sprint have been good partners in the past & HTC has come out with some good phones for sprint. This seems like a big story about nothing. Granted Sprint will likely sell less HTC phones, but it still makes sense for them to work together.

  1. bigmig

    Fresh-Faced Recruit

    Joined: Jan 2004

    +1

    Of course they'll "support" HTC

    The carriers want lots of competition between OEMs so that the carriers keep the upper hand in the relationship and continue to make the OEMs their b*tches. Apple is the first OEM with enough market power to stand up to the carriers and shift the balance of the relationship.

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