updated 06:25 am EST, Mon November 14, 2011
Toshiba launches sub-$800 ultrabook
After being expected to launch at $899, Toshiba has teamed with Best Buy to launch its Portege Z835 at under $800. The move may be an exclusive deal with Best Buy as Toshiba seeks to counter news that Lenovo has plans to launch its X1 Hybrid ultrabook at under $800 as well. This now puts potential PC competitors at up to $500 less than a similar 13-inch Macbook Air from Apple.
The Portege Z835 offers an Intel 1.4GHz Core i3-2367M processor with integrated HD 3000 graphic and is matched with 4GB DDR3 memory. It centres on a 13.3-inch LED-backlit display (1366x768) and includes a 128GB solid-state drive. It has a built-in webcam and microphone, one USB 3.0 and two USB 2.0 ports, Ethernet, and Wi-Fi for connectivity. It runs Windows 7 Home Premium and weighs 2.5 pounds and measures just 0.6 inches thick.
Ultrabooks, a category spawned by Intel earlier this year, have been seen as way of tapping into the success that Apple has enjoyed with its ultra thin Macbook Air range to boost sales of PCs. After apparently struggling to get ultrabooks under $1000 just a few months ago, there are now two ultrabooks selling for well below this price.
However, contrary to expectations, vendors including Acer and ASUS have experienced slow sales and have cut orders by up to 40 percent. It is these disappointing sales figures that may have prompted manufacturers to target a new, more aggressive price point. [via CNET]