Printed from http://www.electronista.com

eBay confirms buying Hunch for recommendations

updated 12:00 pm EST, Mon November 21, 2011

Hunch to bring recommendations to eBay auctions

eBay has purchased Hunch, a data analysis firm, in an attempt to improve recommendations for its web-based store. Hunch founders Chris Dixon, Tom Pinckney, and Matt Gattis will stay at eBay in New York, said a Thursday report. Financial details weren't revealed.

Hunch, which takes and analyzes data from Facebook, other social networks and questionnaires, will use this to make personal recommendations for eBay shoppers. Unlike competitors such as Amazon, eBay doesn't have a recommendation engine for related products. Hunch was already working on a similar problem regarding unstructured data, said Mark Carges, CTO at eBay.

eBay has recently made other acquisitions as it tries to improve its appeal, such as buying Zong for $240 million to enable mobile payments.

Hunch also originally included Caterina Fake, a key creator behind Flickr.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Sound Blaster Roar Bluetooth speaker

There could very well be a new king of the hill for Bluetooth speakers with Sound Blaster's recent entry into the marketplace. Bringin ...

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Plantronics Rig Surround 7.1 headset

Trying to capture the true soundscape of video games can be a daunting task. Looking to surround-sound home theater options, users hav ...

Sponsor

toggle

Most Commented

 
toggle

Popular News