Printed from http://www.electronista.com

Color iPhone app revived as Facebook live video 'visits'

updated 06:10 pm EST, Thu December 1, 2011

Color for Facebook turns to 30-second live bursts

Having struggled with its original implementation, Color has started up a private beta of a new iOS and Android app with a reinvented focus. Color for Facebook drops the original local photo sharing in favor of sharing 30-second video "visits." The 30-second clips are silent segments to give the feel for an environment and can be watched live, not just as a pre-recorded clip.

Fellow Facebook users with Color on their phones get push notifications of when a video goes live so that they can tune in if they like. After the fact, videos can be tagged and captioned like a normal Facebook video, and users can comment on clips afterwards.

It's not clear when the beta will stop and public use begins, although Facebook members can request an invite from the web.

Color for Facebook is what amounts to a pivot, or change of direction, for the troubled company. It drew attention, eventually unwanted, after it received $41 million in funding early on but ended up with an iOS app that was characterized as both of limited use and confusing, with few immediate uses. The company later acknowledged the initial misstep and promised a reboot that's just now coming to light.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Plantronics Rig Surround 7.1 headset

Trying to capture the true soundscape of video games can be a daunting task. Looking to surround-sound home theater options, users hav ...

Adesso Compagno X Bluetooth keyboard

The shift from typing on physical keyboards to digital versions on smartphones and tablets hasn't been an easy for many consumers. Fro ...

Sponsor

toggle

Most Commented

 
toggle

Popular News