Acer founder: poor sales no reason to give up tablets yet
updated 12:25 am EST, Mon December 26, 2011
Acer creator Shih expects tablets to stay
Acer shouldn't give up on its tablet business just because it's struggling at this stage, the company's founder Stan Shih remarked this weekend. He called the tough conditions "unavoidable" in Digitimes' account of the chat. The former executive likened it to teething troubles Acer had when it first dipped into notebooks, implying that Acer ultimately became a major contender by holding on to its strategy.
The company's plans to trim its PC line would help by eliminating overlap and focusing on those products that stood the best shot at being competitive, Shih added. Acer has said it would shift away from its longstanding attempt to get pure market share through budget PCs and instead focus more on quality.
Shih' talk has come as hints have emerged that Acer might trim its mobile divisions by moving some staff to more logical positions inside the company. Its initial hopes of stemming the iPad's effect with the Iconia Tab line have so far been muted, with NPD data showing it trailing in the US behind other Android supporters and, by extension, well behind Apple.
Acer is known to be planning a renewed tablet push at CES with quad-core tablets like the Iconia Tab A700 likely to show at the Las Vegas event.




Dedicated MacNNer
Joined: Sep 1999
Bad accident that no one wants to stop and look
Give it up.