Printed from http://www.electronista.com

Apple planning media-related NYC event for late January?

updated 04:20 pm EST, Mon January 2, 2012

Apple may have ad or publishing event this month

Apple is gearing up for a non-hardware special event at the end of January, insiders divulged Monday. The gathering, in New York City rather the Bay Area, had few details from AllThingsD but would be headed up by Internet Software and Services head Eddy Cue. The only proclaimed certainty from the multiple contacts was that it wouldn't involve the iPad 3.

The event may be publishing related given the location, which is home to much of the magazine and newspaper industry. Apple's last New York event was the introduction of The Daily nearly a year from the scheduled date. In contrast to last year, though, no tips have surfaced surrounding a specific publication or even publisher.

Alternately, it may tie into the company's video strategy. Apple has been rumored in protracted negotiations for an iTunes video subscription service. Under the most common interpretation, Apple would offer a block of programming at a set rate per month that would be considerably less than buying the shows individually. If not this, tighter iCloud integration with video has been raised as a possibility.

Other options could include general iBookstore changes or a major rethink of iAd. The latter would be unusual for an Apple event, but it would come as Apple was altering its conditions to better compete with Google and other mobile ad suppliers.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Life n Soul BM211 Bluetooth speaker

Bluetooth speakers aren't only for listening to some music at the park or on a long bus ride, but can also be built with tablets in mi ...

Epson PowerLite Home Cinema 2030 projector

With high-definition televisions now the standard, 4K televisions becoming the next big thing, and plasma TVs going the way of the din ...

Life n Soul 8 Driver Bluetooth headphones

When it comes to music on the go, consumers generally have some options to consider when looking for the best experience. While Blueto ...

Sponsor

toggle

Most Commented

 
toggle

Popular News