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1. chas_m

   Fresh-Faced Recruit

   Joined: Aug 2001

   +36
   01/13, 12:38am | report spam | close reply

   Ah yes ...

   ... the "we've got better specs than Apple" approach. Not only short-lived but short-sighted.
   
   But don't take my word for it ... ask the MP3 player manufactures, the smartphone manufacturers, the tablet manufacturers, the "ultrabook" manufacturers, the netbook manufacturers, the portable gaming console manufacturers ... and those monkeys who cooked up Google TV ...

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1. facebook_Jacques

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   Joined: Jan 2012

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   01/13, 01:32am | report spam | close reply

   A Brick like that? Seriously?

   No offense, but this "Tablet" looks like a brick. They should consider fire all their designer or replace the whole team

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1. facebook_Jacques

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   01/13, 01:39am | report spam | close reply

   A Brick like that? Seriously?

   No offense, but this "Tablet" looks like a brick. They should consider fire all their designer or replace the whole team

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1. Bobfozz

   Fresh-Faced Recruit

   Joined: Jul 2008

   +13
   01/13, 01:40am | report spam | close reply

   Morons once again

   These dummies KEEP thinking it's about the specs. Their tiny brain can't conceive of anything else and of course the PC "fanboys" will help them (because they don't get it either). What good, really, is twice as many frames per second (except possibly for really slow mo) over the standard 29.97 (or whatever it is)? These guys make jerks look intelligent.

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1. kooBi

   Junior Member

   Joined: May 2001

   +31
   01/13, 01:50am | report spam | close reply

   Wow

   A future chip that's faster than an old one, incredible.

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1. facebook_Dana

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   Joined: Jan 2012

   +15
   01/13, 01:55am | report spam | close reply

   Sigh

   I don't know what that picture is supposed to portray, but it's completely rediculous. Ti, like a lot of companies at CES, doesn't get it. it's not solely about specs. it's not solely about design. It's about the completely package, end to end, and how it makes the users life better. That's it. Period.

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1. ljmac

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   Joined: Nov 2010

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   01/13, 02:30am | report spam | close reply

   This is so stupid on so many levels

   1) It won't even reach the market for a year, and that's assuming it's on time! Apple will have released the A6 in both the next iPad and iPhone well before that.
   
   2) Even when it does reach the market, it still won't work on phones anyway.
   
   3) It's not the specs, it's the user experience! The original iPhone still feels faster than current Android phones in many ways, because the software is far more optimised, and requires less steps to get things done. When will these people ever get that it's not about MHz any more?

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1. facebook_Lewis

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   01/13, 03:53am | report spam | close reply

   Ditto

   All posts above this are exactly what I was saying. TI comes through with a chip rolling out in 1+ years and states "It's way ahead of Apple" while we are all aware of what's in the works for the A6. Apple keeping a design team in house to work closely with the software teams leaves a polished piece when complete. I was thinking if TI takes it one step further we'll all be using the old "brick" phones in our cars again. This thing is HUGE! Faster frame rate and 3D on my phone. Yeah, that's exactly what we are all looking for! These guys have got to come up with something a bit more original rather than throwing a bunch of cool sounding specs in their phones and think they'll sell.
   

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1. Makosuke

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   Joined: Aug 2001

   +3
   01/13, 04:52am | report spam | close reply

   Be fair...

   Now let's be fair, he could theoretically have been saying that it's way ahead of what Apple has in its labs for release in a similar timeframe as this chip--that is, our next-gen reference hardware is ahead of their next-gen hardware.
   
   Which is of course equally stupid, possibly more so, since it's not all that likely they have any idea what Apple has in its labs (unless Samsung or whoever is fabbing the A6 is leaking details to a direct competitor), and even if they did it's STILL a year before this thing will hit the market, during which time who knows what may happen.

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1. gprovida

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   Joined: Feb 2006

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   01/13, 08:17am | report spam | close reply

   Specs specs specs

   Apple and more importantly users are not driven by specs but "getting their jobs done" and Apple gets the job done, efficiently, smoothly, and simply. Excess performance is a danger for the jobs being done. For Android they may need the perf, smooth anyone, to achieve what Apple does now. Apple will help users get a new job done with better performance in its next gen devices. My bet is battery is the biggest challenge not chip specs. A TI device that performed as well today at 50% power would be news making, and for LTE an order of magnetitude drop in power consumption is newsworthy.

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1. HPeet

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   Joined: Oct 2011

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   01/13, 09:09am | report spam | close reply

   "...Its reference device is an inch thick..."

   1" thick? That'll fit right in my pocket. I wonder how much it weighs.

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1. facebook_Art

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   Joined: Jan 2012

   +2
   01/13, 09:28am | report spam | close reply

   Here's a clue...

   ...if you feel the need to claim superiority to Apple with your non-product product, you've lost the argument before you began. It's a clear sign that you have product envy and you're playing catch-up. Badly. Try selling your wares on their own merits.

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1. mytdave

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   Joined: Aug 2000

   +1
   01/13, 11:36am | report spam | close reply

   what this is...

   K. So, this is not about devices. This is about a chip that TI has fabricated. It is probably unfortunate that they showcased it in a brick, but oh well. While it may only be currently available for use in reference designs, it does exist.
   
   So, they have a new chip based on the Cortex A15 design. It will be faster than the Apple A5, of course. And we all know Apple is working on the A6, which is also supposedly based on the Cortex A15. But since Apple doesn't release details or samples of their processors, we don't know how far along they are, or what the performance will be like.
   
   Let TI crow a little bit. They worked hard. When it ships in quantity sufficient to make actual products with it, Apple will probably also be shipping the A6, and then real comparisons can be made at that time.

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1. facebook_James

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   01/15, 01:14pm | report spam | close reply

   SO STUPID

   TI is so stupid. The OMAP5 cannot be ahead of anything if it isn't in any shipping and sold product. It hasn't even left the womb yet. Duh.
   
   Since it also uses up so much energy, it can't be used on a smartphone. Dumb idea. That means it is behind everything available today. It is at the rear. Last place. It failed at the starting gate. Double Duh.