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Obama intros Consumer Privacy Bill of Rights

updated 11:00 am EST, Thu February 23, 2012

Proposed web privacy bill has seven stipulations

President Obama and his administration this week released a white paper (PDF) outlining proposed new online privacy rules. A big part of the regulations includes Do Not Track technology for behavior-based web advertising. The Federal Trade Commission (FTC) will oversee and enforce these rules.

The contained Consumer Privacy Bill of Rights will regulate how businesses will handle consumers' private information. Also contained in the proposal is negotiating a set of practices with industry, consumer protection advocates, privacy advocates, and others with a stake in privacy policies.

The Do Not Track agreement has already been agreed to by Google, Yahoo, Microsoft, and AOL, which the government say account for almost 90 percent of behavior-based advertisement. It lets users opt out of having their browsers collect and save cookies from the sites they've visited. While the companies listed above entered the agreement voluntarily, they will now be subject to the FTC's supervision.

The Consumer Privacy Bill of Rights has seven principles, including Individual Control, Transparency, Respect for Context, Security, Access and Accuracy, Focused Collection, and Accuracy. These would give consumers easily understandable rules, limit what information is collected and how it's used, and access and correct the collected information, among other benefits.

The effort aims to put US privacy rules on par or close to similar measures in the EU and other places around the world. [via Ars Technica]



By Electronista Staff
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  1. DrSkywalker

    Fresh-Faced Recruit

    Joined: Mar 2011

    +5

    But the government has free reign...

    You will note that it avoids doing anything that would not allow the government free access to your information... Big Brother can watch all he wants. Do you want protection from the small criminals or the Big Criminal?

  1. TheSnarkmeister

    Fresh-Faced Recruit

    Joined: Jun 2007

    -1

    font-size:13px

    Will the government have to comply with the same law? After submitting letters to both the White House and my senator I have found cookies on my computer and starting receiving unsolicitated communicatations that were very difficult to stop.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    0

    @TheSnarkmeister

    Will the government have to comply with the same law?

    Its from the FTC. The government is ruled by other agencies.

    After submitting letters to both the White House and my senator I have found cookies on my computer

    OMG! Cookies! How dare a web site use cookies! There's nothing here about not using cookies. It's about tracking your usage across various websites (i.e. third-party cookies).

    and starting receiving unsolicitated communicatations that were very difficult to stop.

    From whom? For what? What do you mean 'difficult to stop'? Who says they were unsolicited?

    But why give specifics when you can just rail against someone with vague statements.

  1. facebook_Colin

    Via Facebook

    Joined: Feb 2012

    0

    What a day.

    Never thought the day would come when I would gladly +1 a Testudo comment.

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