Print ad for Siri comes to Rolling Stone magazine
updated 06:00 pm EDT, Mon April 2, 2012
Apple still promoting Siri as selling point
One of the first print ads for Siri has been spotted in the latest issue of Rolling Stone magazine, reports Twitter user Philip Bernstein. The ad is a simple photo of a user holding the iPhone in a city environment (specifically, San Francisco) with the caption "I could use a latte" and Siri showing the results of nearby coffee shops. "You speak, Siri helps" reads the tagline, promoting the iPhone 4S as "the most amazing iPhone yet."
Interestingly, the ad does not appear (based on the photo provided by Bernstein) does not appear to carry any disclaimers, despite two lawsuits having been filed in California that allege Siri does not perform as well as seen on TV advertisements. Both suits, one filed by an LA resident and an earlier one filed by a Brooklyn area man, are seeking class-action status.
Thus far the legal grounds for the suit are not yet clear -- Apple has said on its web site and elsewhere that Siri is in beta, meaning "public testing," and isn't yet finalized. Independent tests have shown that the service can work almost exactly as shown in the TV spots, though response time may vary slightly and the service is dependent on being able to understand the speaker's accent and diction. [image via @ozetadev]
Fresh-Faced Recruit
Joined: Apr 2008
Apple really needs to stop
Siri is a POS that I haven't used since about 3 weeks after getting the 4S. I don't dare use to it to show off, unless Apple LIKES people laughing at Siri's stupid responses. Siri should be pulled. It's nothing more than a stupid joke.