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Print ad for Siri comes to Rolling Stone magazine

updated 06:00 pm EDT, Mon April 2, 2012

Apple still promoting Siri as selling point

One of the first print ads for Siri has been spotted in the latest issue of Rolling Stone magazine, reports Twitter user Philip Bernstein. The ad is a simple photo of a user holding the iPhone in a city environment (specifically, San Francisco) with the caption "I could use a latte" and Siri showing the results of nearby coffee shops. "You speak, Siri helps" reads the tagline, promoting the iPhone 4S as "the most amazing iPhone yet."

Interestingly, the ad does not appear (based on the photo provided by Bernstein) does not appear to carry any disclaimers, despite two lawsuits having been filed in California that allege Siri does not perform as well as seen on TV advertisements. Both suits, one filed by an LA resident and an earlier one filed by a Brooklyn area man, are seeking class-action status.

Thus far the legal grounds for the suit are not yet clear -- Apple has said on its web site and elsewhere that Siri is in beta, meaning "public testing," and isn't yet finalized. Independent tests have shown that the service can work almost exactly as shown in the TV spots, though response time may vary slightly and the service is dependent on being able to understand the speaker's accent and diction. [image via @ozetadev]




By Electronista Staff
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  1. MyRightEye

    Fresh-Faced Recruit

    Joined: Apr 2008

    -9

    Apple really needs to stop

    Siri is a POS that I haven't used since about 3 weeks after getting the 4S. I don't dare use to it to show off, unless Apple LIKES people laughing at Siri's stupid responses. Siri should be pulled. It's nothing more than a stupid joke.

  1. chas_m

    Joined:

    +4

    Hasn't been my experience

    When I ask Siri to do things as seen in the commercial, it does them. Obviously there are some things it does better than others: making appointments, replying to texts/emails and telling me the weather are the most reliable. Random oddball questions can get sketchy, particularly if you put on a funny voice ("Shiri doeshn't like my Shean Connery impreshion!").

    Maybe you need more mature friends?

  1. DaJoNel

    Fresh-Faced Recruit

    Joined: Aug 2010

    +3

    Your right eye?

    I was to guess, I bet you don't own a 4S and just posted that to sound "cool" and "nonconforming." I have the 4S. Yes, Siri makes good jokes. But she is a d**n good personal assistant. Reminders, dictation, hands-free calling, et al. . . Upon thinking of these features, I KNOW you don't own a 4S.

  1. MyRightEye

    Fresh-Faced Recruit

    Joined: Apr 2008

    -3

    You're Right

    I don't own "a" 4S. I actually own TWO. r*****.

  1. Grendelmon

    Mac Enthusiast

    Joined: Dec 2007

    +2

    Word will fix spelling errors,

    "Interestingly, the ad does not appear (based on the photo provided by Bernstein) does not appear to carry any disclaimers..."

    But it isn't a replacement for an editor.

  1. Jeronimo2000

    Forum Regular

    Joined: Aug 2001

    +2

    @MRE

    Aaah, namecalling. The hallmark of any classy, mature poster.

    Meanwhile, Siri works just fine for me. You do realize that your own experience doesn't have to be the same as everybody else's? Or do you want Apple to "pull Siri" just because it doesn't work for *you*?

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -1

    Yep!

    It's so good, Apple intentionally left it off the iPad 3 (um, sorry, the new ipad). Although that could be just because they felt the iPad 3 (damn! the new iPad) could stand on it's own, so they're saving it for the iPad 4 (um, the new iPad, 2013 edition; the new iPad v2; the new iPad+) to give people a reason to upgrade to that.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    -1

    Re: @MRE

    Aaah, namecalling. The hallmark of any classy, mature poster.

    Yeah, he was just probably irritated at climacs calling him an a******. But I guess that's fine, right.

    Meanwhile, Siri works just fine for me. You do realize that your own experience doesn't have to be the same as everybody else's? Or do you want Apple to "pull Siri" just because it doesn't work for *you*?

    And you do realize that just because it works for you doesn't mean it works for everyone, right?

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