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Next Issue Media preps Android newsstand, plans iPad soon

updated 09:40 pm EDT, Tue April 3, 2012

Next Issue generalizes tablet magazine stores

Next Issue Media has taken the next major step in its hopes of providing a publisher-neutral outlet by previewing its first native app. The Android title will provide a true native approach to reading magazines from Conde Nast, Hearst, Meredith, and Time. As with its existing strategy, the service is unique in having an optional, universal subscription: rather than paying by title, readers can pay $10 per month to get access to monthly magazines, or $15 for these plus weekly magazines like The New Yorker.

Readers can still subscribe individually or pay for individual issues.

Some limitations exist on the current app. It runs only on Android 3.x tablets and, like the web version, currently only hosts 32 titles, albeit mostly major titles like Car & Driver, Fortune, and Wired.

The Android app, and a redesigned web version, should be active on Wednesday. An iPad version is known to be near submission to Apple, although its exact timing isn't apparent. Next Issue will need to give Apple a 30 percent cut if subscriptions are offered from inside the app.

The move is a reaction to what Next Issue chief Morgan Guenther has likened to an excessive siloing effect. Both Android and iPad users normally have to download individual apps, which both reduces their exposure and gives them an entirely self-contained experience. As there's no one standard for magazine navigation, each one has its own instruction set, creating a sharp break between paper and digital. [via AllThingsD and TechCrunch]

New web version



By Electronista Staff
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Comments

  1. bonaccij

    Fresh-Faced Recruit

    Joined: Jun 2003

    -1

    A more pressing issue

    For digital magazines and their publishers, in my opinion, is how they ALL seem to fail at recognizing user subscriptions when moving from one platform to the other. Say, for instance, you were a Zinio user before Apple's Newsstand happened. What do you do when you move, or want to move to Newsstand? Well, I've found out you have to actually pay an additional yearly subscription, or wait until your subscription from Zinio runs out. It is ridiculous.

    Now this publisher is wanting to move into their own curated app - how is THAT going to work? Do you now have to pay them on the monthly for the yearly subscriptions of their magazines you already purchased through Newsstand and possible Zinio? It just a real mess right now. All of these magazines are linked to the same email address in my case. Shouldn't this be a no-brainer to figu... oh... wait... their making money.... forgot about that.

  1. testudo

    Forum Regular

    Joined: Aug 2001

    +1

    Re: A more pressing issue

    Well, I've found out you have to actually pay an additional yearly subscription, or wait until your subscription from Zinio runs out. It is ridiculous.

    That isn't the publisher's fault, that's all due to Apple. Apple has refused such movement, because they don't get their 30% cut. This is why they won't allow in-app purchases from anything but them. They want their cut, who cares how it affects the subscriber.

    As for this app/web site, that's up to the publisher to deal with. But you have the same problem. The developer has to allow for publishers to add subscribers from their own rolls. But will they want to do that without getting paid? And will the publisher spend some cash out?

    Then again, when you buy a song on the iTMS, you don't demand that you should also be able to just download that song from the Amazon store or the Google store, and you don't demand that if you get the CD you should have the right to download the digital version for free from the iTMS. Why should this be different?

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