updated 06:25 am EDT, Thu April 19, 2012
Nokia smartphone sales continue to slide
Nokia has posted (pdf) another disappointing quarterly result. For the first quarter of 2012, it has reported an operating loss of $1.7 billion, with a net loss of $775 million. Nokia had originally hoped to turn a small profit for the period, but a massive dive in smartphone sales put an end to that more optimistic outlook. Instead, the company only sold 11.9 smartphones for the quarter against the 24.9 million it did during the same period last year.
Most of the sales slump has been attributed to the expected cooling of Symbian-powered device sales, although Nokia said that this had been 'partially offset by growing sales of Nokia Lumia devices.' However, it is likely that Nokia would have hoped to gain more traction from its Windows Phone 7 devices, while critically well-received, have not captured consumer interest which remains focused largely on Apple and Samsung smart devices.
Despite the positive US launch of the Lumia 900, its Lumia range continues to experience a tepid response from both European consumers and telcos. Some have suggested that Nokia would have sold more devices had they company chosen to go with the Android OS. While HTC and Samsung among others sell both WP7 and Android devices, their Android sales far outstrip their sales of WP7 devices, suggesting that this approach may have given the company more flexibility.
However, Nokia's deal with Microsoft is currently exclusive. Even then, if Nokia was to develop an Android-powered device, it would still not be any guarantee of success. HTC recently saw a 70 percent slump in profit as it has watched Android sales go to rival Samsung and its popular Galaxy line.