Printed from http://www.electronista.com

TiVo, PayPal bring interactive ads, TiVo-based purchases

updated 05:48 pm EDT, Tue June 12, 2012

Collaboration aimed at getting people buying through TVs

PayPal and TiVo are teaming up to let TiVo owners buy goods through their TVs using only a remote control. Users will be able to link their TiVos with a PayPal account and purchase goods or donate money with just a few button presses. The new feature, part of PayPal's effort to expand to more devices, is expected to roll out this fall.

Within a few months, PayPal account-holding TiVo owners will be able to click on television commercials in order to buy the advertised goods or donate to political campaigns and nonprofits. Users also will be able to collect electronic coupons in order to shop with PayPal in physical and online stores.

PayPal executives view television as the next big growth space for e-commerce along with mobile. The company has been working to get its services onto the iPhone and Android as well as into retail stores.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Advertisement

Recent Reviews

Linksys WRT1200AC Wi-Fi Router

Once upon a time, a brand-new Linksys router showed up on our doorstep. So we gathered some network-minded friends together, and hooke ...

Rapoo A300 Mini Bluetooth NFC Speaker

The Rapoo Bluetooth Mini NFC Speaker is a little metallic box about the size of a baseball. In spite of its small size, we were very p ...

Neurio Intelligent Home Monitor

The recently released Neurio Intelligent Home Monitor is a piece of hardware that, when integrated into a home's breaker box, monitors ...

Advertisement

toggle

Most Commented

 
toggle

Popular News