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Microsoft steps up iPad rivalry with 'Surface' tablets

updated 07:44 pm EDT, Mon June 18, 2012

Tablet aimed at iPad with 9.8mm thickness, Gorilla Glass

Confirming a number of rumors, Microsoft has unveiled a series of self-branded tablets, referred to as "Surface," at a special event in Los Angeles. The ARM-based Windows RT variant appear to be aimed directly at the iPad, sporting a 10.6-inch display and a 9.3mm-thick magnesium chassis that helps keep the weight down to just 1.5 pounds. The company also offers a Windows 8 Pro edition, though the Intel internals push the thickness past 13mm.

The display appears to offer a wider aspect ratio compared to the iPad, while optical bonding between the display panel and the outer layer of Gorilla Glass is claimed to bring improvements to readability. The company chose to embrace 1920x1080 full HD resolution for the Intel model, rather than opting for the higher pixel density of Apple's Retina iPad, while the ARM-based counterpart steps down to 1280x720 resolution.

The particular model used for demonstrations at the media event is outfitted with an Ivy Bridge Core i5 CPU. The company has yet to fully detail which ARM-based chip is used in the thinner tablet.

Microsoft has yet to announce pricing or launch details for the Surface family.

By Electronista Staff
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  1. global.philosopher

    Fresh-Faced Recruit

    Joined: Sep 2010



    A kickstand. And the event pushed it like it was something special.

  1. global.philosopher

    Fresh-Faced Recruit

    Joined: Sep 2010


    Just to be clear

    Kickstands and cases are not makes/or break tablets.

    It is battery life, resolution, performance, ecosystem, ease of use, stability, look and feel, value retention and supportability.

  1. LunarMoon

    Fresh-Faced Recruit

    Joined: Jan 2008



    A tablet, with a keyboard... mouse anyone? And let me guess: Microsoft had an original idea of creating a smart cover with the snapping magnets. I wonder where I saw that before. This stuff is dead in 6 months and is not a match for the iPad. This may steal some sales from Andoid but iPad will continue with the same marketshare.

  1. Arne_Saknussemm

    Forum Regular

    Joined: Apr 2011


    Re: "ecosystem"

    Windows ARM does not have much of,

    but on INTEL...

  1. davesmall

    Fresh-Faced Recruit

    Joined: Oct 2006


    A real yawner

    Dead on arrival

  1. Zanziboy

    Forum Regular

    Joined: Aug 2008


    Back to the Future!

    This is simply the Windows tablet PC from years ago without the stylus. What a joke!

    Where's McFly and the silver Delorean?

  1. facebook_David

    Via Facebook

    Joined: Jun 2012


    It is...

    Fugly. What is the price? When does it ship? Battery life? Typical MS vaporware without these answers.

  1. Jubeikiwagami

    Fresh-Faced Recruit

    Joined: Dec 2011


    comment title

    Monkey see, Monkey Doo Doo! Haha

  1. Mr. Strat

    Forum Regular

    Joined: Jan 2002


    I'm sure the boys in Cupertino are shaking in their boots....probably more like rolling on the floor laughing.

    Windows 8 is a t***. It may not be bad on a mobile device, but it really sucks the big one on the desktop.

  1. Bobfozz

    Fresh-Faced Recruit

    Joined: Jul 2008


    They should create a NEW...

    market because the size of this thing (aspect ratio) looks totally wonky, For the spreadsheet freaks and those who hate Apple. I am sure the Apple haters will work hard to find something they like about this "thing." But secretly they will be saying, "This is supposed to whip the iPad's rear end?"

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