updated 07:37 pm EDT, Thu July 12, 2012
Apps intended as 'second screen', complements TV coverage
NBC and Adobe have unveiled apps for the network's coverage of the London 2012 Olympic Games. The standard NBC Olympics app will give medal counts, schedules and other statistics on the games, while the NBC Olympics Live Extra app will offer live video streams to users of all 302 events across the 32 sports. The apps will be available in separate smartphone and tablet editions for both Android and iOS.
Intended as a "second screen," the NBC Olympics app is meant to be an extra viewing aid to televised coverage, giving further news and results than the TV highlights will offer. Social networking is implemented in-app for users of Facebook and Twitter. Although both apps will be free, the video streams in the NBC Olympics Live Extra app will only be available to those subscribing to a qualifying cable or satellite TV package.
Other services have already explained how they will put their Olympic coverage online. YouTube will be streaming live feeds to countries without an Olympic broadcaster, while the BBC will be adding 24 live streams to its website for UK viewers, as well as extra statistics and athlete information, and has also hinted that it may launch its own free apps. [via Engadget]