Printed from http://www.electronista.com

Square, Starbucks partner on coffee shop card transactions

updated 11:00 am EDT, Wed August 8, 2012

Starbucks to invest $25 million in Square

Square has agreed a new partnership with Starbucks Coffee, reports say. Beginning this fall, Square will handle the processing of both credit and debit card transactions at all of Starbucks' 7,000 US locations. Starbucks is also planning to integrate Square Directory into its own apps and network, which could potentially expose Pay with Square users to more merchants. At a minimum, Pay with Square will allow people to find a nearby Starbucks through the Directory.

As a part of the deal Starbucks is also investing $25 million in Square, and installing CEO Howard Schultz as a member of the Square board of directors. Square has traditionally focused on supporting smaller merchants; in a letter, CEO Jack Dorsey tries to assure other clients that the company won't abandon those plans. "Square began with a really simple idea: everyone should be able to accept credit cards," he writes. "It should be easy and free to get set up, it should use simple technology people already own, and, most importantly, it should instantly adapt to any size business -- from the person chasing a dream to the largest organization on the planet. By embracing Square, Starbucks has validated these ideas as powerful tools -- not just for small businesses, but for smart businesses."

The Square technology is based on a reader which plus into an iPhone, iPad, or Android device. It's unstated which platforms Starbucks intends to support, but for a counter-based checkout system it may make more sense for the company to go with tablets.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Dell AD211 Bluetooth speaker

For all of the high-priced, over-engineered Bluetooth speakers in the electronics market, there is still room for mass-market solution ...

VisionTek 128GB USB Pocket SSD

USB flash drives dealt the death blow to both the floppy and Zip drives. While still faster than either of the old removable media, sp ...

Kodak PixPro SL10 Smart Lens Camera

Smartphone imagery still widely varies. Large Megapixel counts don't make for a good image, and the optics in some devices are lacking ...

Sponsor

toggle

Most Commented

 
toggle

Popular News