Printed from http://www.electronista.com

Galaxy S III sales surge since iPhone 5's release

updated 03:04 pm EDT, Thu October 4, 2012

Lawsuit, iPhone 5 spur interest in GS III

Samsung's Galaxy S III appears to have surged in sales following both Apple's $1.05 billion court victory and the revelation of the iPhone 5. This according to Localytics, which tracked sales of the Galaxy S III over the past four three months, finding that Samsung's flagship Android phone saw sales spikes for the weeks of the verdict and the announcement. Localytics' results suggest that the patent defeat may not have branded Samsung as a "imitator" in the eyes of the public, but it may have established a perception of the company as "comparable" to Apple.

Localytics measured weekly new device growth -- how many more handsets were added than the week before -- for the Galaxy S III from July 31 to October 1. Over that period, the smartphone saw average growth of nine percent. For the week when Apple won a $1.05 billion patent verdict, new device growth for the S III shot up to 16 percent. The week the iPhone 5 was announced, Samsung's flagship phone saw 15 percent new device growth.

The two weeks between those events saw new device growth tapering off, dropping to zero for the week of September 4. This suggests that consumers may have held off on purchasing an S III until they were certain of what features the new iPhone would have. Since the announcement of the iPhone 5, the S III has seen new device growth of 14 percent and nine percent.



By Electronista Staff
toggle

Comments

  1. Arne_Saknussemm

    Forum Regular

    Joined: 04-05-11

    Yes.
    Apple has indeed,
    Peaked.

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Tablo DVR

With over-the-top content options growing past Hulu and Netflix, consumers may be finding it harder to justify paying a monthly fee fo ...

Sound Blaster Roar Bluetooth speaker

There could very well be a new king of the hill for Bluetooth speakers, with Sound Blaster's recent entry into the marketplace. Bringi ...

Kenu Airframe Plus

Simple, stylish and effective, the Kenu Airframe + portable car mount is the latest addition to Kenu's lineup. Released earlier this y ...

Sponsor

toggle

Most Commented

 
toggle

Popular News