New forecast calls for 101.6 million iPad sales in 2013
updated 05:21 pm EDT, Mon October 29, 2012
Mini could help international sales, analyst claims
Apple should sell about 101.6 million iPads in 2013, according to a new estimate by Canaccord Genuity analyst Michael Walkley. "With the impressive refresh of the 4th generation Retina iPad and launch of the iPad Mini earlier this week, we anticipate very strong holiday quarter iPad sales," says Walkley in a new investor memo.
"In fact, with Apple’s decisions to price the iPad Mini at a $170 discount to similar fourth-generation iPad SKUs, and competitively priced versus lower-priced competing products from Google and other Android OEMs, we anticipate strong sales of the iPad Mini, especially as gifts during the holiday quarter. Further, we believe the iPad Mini significantly expands Apple’s tablet-addressable market internationally, and should lead to strong sales throughout F2013 as international distribution increases," he added.
Amazon, by contrast, is seen selling about 10.7 million tablets, and Samsung 8.4 million. Samsung, though, should handily beat Apple in terms of smartphone sales, with Walkley predicting 303.6 million from the company versus 193.9 million Apple iPhones. Together, both corporations should control over half of the global smartphone market; the next closest competitor, Huawei, is forecast to sell just 47.9 million units next year.
Apple and Samsung are also said to have claimed 106 percent of Q3 2012 profits in the smartphone industry. The figure is based on operating losses at other companies, namely Nokia, Motorola, and Research in Motion.
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