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Sony to launch new flagship Xperia handset to fight iPhone

updated 08:40 am EST, Fri November 16, 2012

Public reveal expected in early 2013

Sony is going to launch a new smartphone, aimed at toppling the market dominance of both Samsung and Apple's offerings. The new flagship handset is rumored to be the rumored Sony Yuga or an Xperia-branded offering, an Android 4.1 smartphone with IP57-certified water and dust resistance, as well as a number of features seen on current flagship phones.

Speaking to Financial Times Deutschland, Dennis van Schie, CVP of Sales and Marketing, said the company "will create in the near future a flagship model that can compete with Apple's iPhone and Samsung's Galaxy S III." Current suggestions for specifications include a quad-core Snapdragon S4 processor, 2GB of RAM, and a rear-facing 12-megapixel camera. Such a handset would likely be revealed at CES in January or Mobile World Congress in February, unless Sony follows Samsung and Apple's lead in holding a standalone launch event.

Schie also mentioned that competition in the tablet market is making it difficult for companies to make a profit, though the company will continue to release more in the future. "We will bring in addition to the existing Xperia Tablet other Android tablets to the market, but not many."



By Electronista Staff
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