Printed from http://www.electronista.com

Amazon pulls Prime pricing, confirms test of payment options

updated 08:34 pm EST, Sun November 18, 2012

Prime reverted to yearly-only charging

Amazon has stopped offering its customers a monthly payment option for its Prime service. The company recently included an option for US customers to pay $8 per month instead of $80 per year for the two-day delivery and Prime Instant Video streaming service, but has since switched it back to yearly-only.

A spokesperson speaking to All Things D confirmed the test is over, saying "We regularly test new options for our customers. At this time, we've completed our test and are no longer signing up new customers for Amazon Prime monthly memberships."

The $8 pricepoint is likely to have been an attempt to lure customers away from the similar-costing Netflix and Hulu, and onto Amazon's Prime Instant Video instead. It was also observed that the test was only conducted in the US, though this could possibly be due to Prime consisting of different components in other markets.



By Electronista Staff
toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

toggle

Most Popular

Sponsor

Recent Reviews

Epson PowerLite Home Cinema 3500 projector

Trying to find the perfect projector for a home theater can be tricky, as there are bountiful options on the market from a large numbe ...

Thecus N2310 NAS

For every computer user, there comes a point of critical mass in data storage. When it hits, external hard drives, USB sticks and DVD ...

iRig Pads

When it comes to mobile music products, IK Multimedia has positioned itself as one of the top suppliers. Right from the early days of ...

Sponsor

toggle

Most Commented

 
toggle

Popular News