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Sony Xperia Z Ultra priced at US$799 for Hong Kong launch

updated 08:51 am EDT, Sun July 21, 2013

Sony Xperia Z Ultra gets Hong Kong pricing, launches end July

The 6.4-inch Sony Xperia Z Ultra has been priced at US$799 for its Hong Kong launch text at the end of this month, which buys the 3G HSPA+ model (C6802/XL39h). The 4G LTE version (C6833) is also available on launch for $824, which puts the model at the very high end of the smartphone segment. Although not yet formally priced for the North American market, its Asian pricing is indicative of what it will cost when it launches this quarter.

The Xperia Z Ultra has taken the title of the world's largest smartphone from Samsung, which briefly held the title with its Galaxy Mega 6.3. It is also being marketed as the 'world's thinnest' full high-definition smartphone at 0.27-inches (6.5mm), making it a genuine contender in the 'phablet' segment that is currently dominated by Samsung's Galaxy Note lineup. In addition to its Triluminos display, the Xperia Z Ultra is also able to support text input from lead pencil's and regular pens.

It is powered by the Qualcomm Snapdragon 800 SoC clocked at 2.2GHz, which incorporates an Adreno 330, while onboard storage is 16GB and can be expanded by a microSD card up to 64GB. The Ultra also incorporates an 8-megapixel camera with a mobile Exmor RS sensor and sound enhancements including Sony's ClearAudio+ and Xlound tech. Like Sony's other flagship devices for 2013, it is also water resistant. A US launch date is yet to be set, but it will hit the UK mid-September. [via Xperia Blog]




By Electronista Staff
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