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Briefly: Ads blast patent trolls; Xbox Live Marketplace gets new name

updated 10:57 am EDT, Fri August 30, 2013

Ads aim to increase awareness of patent trolls

The Internet Association has joined forces with several trade groups to launch an ad campaign critical of patent trolls. The radio and print ads are running in 15 states, focusing on small businesses that are commonly targeted by patent-holding companies and non-practicing entities. "Tell Congress to stop bad patents and stop the trolls," one ad says, as quoted by Ars Technica.

Microsoft rebrands Xbox Live Marketplace

Microsoft is currently rebranding its Xbox Live Marketplace, transitioning to the title Xbox Games Store, according to a report by Joystiq. The change arrives as the company prepares to launch its next-generation game console, the Xbox One, though the rebranding is already visible on the Xbox Live home page for the Xbox 360.



By Electronista Staff
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