Printed from http://www.electronista.com

Comcast offers unbundled HBO access with Internet service

updated 02:41 pm EDT, Fri October 25, 2013

Package geared for streaming content

Comcast is reportedly preparing a new offering that essentially unbundles HBO service from a traditional cable TV package. In a promotion spotted by GigaOM, the company is enabling customers to purchase basic Internet service with local TV channels and HBO content for $40 per month.

The package fetches a $10 premium over Comcast's basic 12 Mbps Internet service. Both are limited promotions, however, with the HBO discount expiring after 12 months and subsequently jumping to $70 per month.

HBO has typically resisted any move toward unbundled service or access through third-party streaming services such as Netflix, forcing viewers to buy HBO access through a traditional cable or satellite bundle in order to gain streaming access via HBO Go. The restrictive strategy has been credited with helping push HBO's Game of Thrones series to the top of the pirated-download charts.

Aside from the new Comcast option, HBO also recently began offering some of its popular shows as direct downloads through Google Play. Game of Thrones pricing is similar to the iTunes offerings, which have been available for several years, with most episodes available to purchase for $3 and entire seasons sold for $29.

HBO CEO Richard Pieplier early this year suggested the company was open to allowing HBO Go access to be added to Internet service packages for an additional $10 to $15. Equivalent offerings from other cable providers, such as HBO's parent company Time Warner, have yet to be announced.



By Electronista Staff
Post tools:

TAGS :

toggle

Comments

Login Here

Not a member of the MacNN forums? Register now for free.

toggle

Network Headlines

Follow us on Facebook

toggle

Most Popular

Advertisement

Recent Reviews

Samsung Galaxy S6 Edge

The Samsung Galaxy S6 range is a critical component in Samsung's flagging smartphone strategy. With sales of its high-end smartphones ...

Notti smart lamp from Witti

Perhaps you've already seen our review of the Dotti LED display from Witti Design. Meet Notti, Dotti's "sibling". Notti is a softball ...

Seagate Personal Cloud (2-Bay)

When it comes to backing up files, many users are now looking to the myriad of cloud storage solutions available. There is no doubt th ...

Advertisement

toggle

Most Commented

 
toggle

Popular News