updated 02:40 pm EST, Tue November 12, 2013
Eddy Cue talks friendship, Jobs' help with wife's cancer
Former Apple CEO Steve Jobs has received a posthumous induction into the Bay Area Business Hall of Fame. The induction actually took place last Thursday, but a new video of the ceremony highlights both Jobs' track record and a speech from Apple's senior VP of Internet software and services, Eddy Cue. Cue discusses how Jobs became a friend, and ended up helping his wife as she struggled with cancer.
The executive also discusses Jobs' obsession with perfection, using an anecdote from when Apple was preparing to launch the original iMac in 1998. "We were launching the iMac, in Bondi blue...we were doing this at the Flint center in Cupertino," Cue says. "Unfortunately we couldn't get the venue, Stomp was there the night before, we were launching it the next day and we could only get in at midnight. So we come in at midnight, we were going to do rehearsals...one of the things we wanted to do was have the iMac come out from the stage as he [Jobs] was introducing it. And we'd shine some lights. I was sitting out in the crowd...and the iMac comes out and the light comes on it and I said 'Wow, that is so cool!'
"Steve stops the whole thing and says 'Stop, this sucks!' He says, 'It should come out at the side where you can see the color, the light should be shining at this side and when it turns to the front that's when it should turn on'...30 minutes later we do the whole thing again and when I see it come out I said 'Wow, he was absolutely right, it's incredible.' He had that level of detail for everything he did, and that's what he taught us."
The BABHoF is meant to honor people in business with ties to the San Francisco Bay Area. Another person honored during the event was the CEO of Oracle, Larry Ellison. At the ceremony Ellison claimed that Jobs didn't seek fame or wealth, but rather the pursuit of the creative process and "building something that was beautiful."