updated 06:57 pm EST, Sat December 28, 2013
Low end Lumia Windows Phones now 30 percent of devices in use
Low-end Lumia devices are among the best selling in the entire Windows Phone lineup, according to new figures from AdDuplex. PhoneArena on Saturday pointed to new figures from the industry analysis firm showing that the Lumia 520 and Lumia 521 account for 30 percent of the Windows Phone devices in use around the world. In the United States, the Lumia 520 has usurped the Lumia 920 as the second-most used Windows Phone handset, and the 520 and 521 account for more than 30 percent of the U.S. Windows Phone market.
Nokia's high-end device, the Lumia 1520 places just 16th on the Windows Phone charts, according to AdDuplex. The 1020, with advanced optics centered around a 41-megapixel sensor, is the 11th ranked device. Both account for less than three percent of global Windows Phone usage.
While the company has continually pushed out new mid-range and high-end devices, Nokia has also sought to capitalize on its low-end offerings, releasing the Lumia 525 recently. That device features largely the same specifications as the 520 and 521, but it packs 1GB of RAM, twice the memory in the other models. That device, though, was aimed at Europe and emerging markets, and no U.S. release date has been revealed.
The Finnish phone maker will soon hand off its hardware operations to Microsoft as part of a $7.2 billion deal. The Redmond software giant will take over both Nokia's Lumia line and its Asha line of featurephones. That deal has past most of the regulatory hurdles in its way, and it will likely see completion in the early part of next year.