updated 02:59 pm EDT, Mon July 21, 2014
Feature pulls items into central location, issues save item News Feed reminders
Facebook users no longer need to worry about trying to find a post on that interesting band or restaurant they didn't have time to read. The social media company announced today that it launched Save, a feature that allows users to collect items for later consumption into one place. The feature is rolling out to mobile app and web-based users of the social media service.
The company previously tested a similar saved item feature in 2013 that was spotted in the iOS application. Facebook said that the feature would make its way to the desktop, but it never materialized as an official release. TechCrunch indicated that the save ability was being tested again in March.
Save works differently than other link saving services like Instapaper and Pocket, as it doesn't appear to cache the content. The feature is most likely tied to the acquisition of the team behind Spool in 2012, to add a tool that was sorely needed on the social media platform.
Facebook tells TC that there are no plans to give page holders or websites any sort of analytic data on the use of the Save feature. There are also no plans to issue an API for external use, or to allow exporting to other list services. The company added that it cannot currently target ads based on saved content, but it is looking into it.
The read-it-later feature lets Facebook users save items like links, movies, music, places and television items. Users need only to tap on the drop down menu for the item and select the option to save. The object is then added to the saved items list, which is accessed by selecting the More menu in the app or clicking on the link on the left side of the window on the web version.
Within the menu the saved items are sorted by type, rather than date and time added, giving users quick access to the specific item without needed to scroll through a long list, or use a search box. Users can swipe items to share them with others, or move it to an archive. Facebook states that the saved items aren't shared with the public unless specific items are shared with friends.
In addition to having a list of saved items, Facebook will remind users that items are in a saved listed. Facebook says that it will periodically issue reminders about the saved things in the News Feed.
The Save feature is rolling out to web, Android and iOS users. Facebooks says that it will be available to everyone "over the next few days."