Japan's DoCoMo wireless provider is currently in talks with Apple over the iPhone, with current conversation revolving around technological issues, as well as the division of profit. Bloomberg reports that a partnership with DoCoMo would most likely mean Apple is preparing a W-CDMA version of the iPhone – DoCoMo operates on this standard rather than the current GSM standard the iPhone operates under. Apple is concerned that adopting W-CDMA could potentially cannibalize the company's existing markets."The global GSM market is measured in hundreds of millions of users, compared with 50 million W-CDMA subscribers in Japan," Hirata said. "It's unlikely they will launch iPhone in Japan exclusively for DoCoMo."
Apple's infamous anti-rebranding stance is also called into question during the talks, as Japanese mobile service providers typically insist on branding a phone as their own.
Softbank and KDDI are also in talks with Apple regarding the iPhone.
|