Borders cuts Kobo, Velocity tablet prices to fix low sales
10/25, 5:00pm
Borders drops Kobo to 99, Velocity Reader to 170
Borders said it would start up multiple deals, beginning October 31, in what's already considered a bid to recover sagging sales. The company dropped the price of its core readers, the Kobo eReader and the Aluratek Libre, down to $100; the Libre deal lasts until November 15. It should also be giving away five free books with each Kobo Wireless eReader at its usual $140 price, and Sony Readers will get a free cover and light combo.
