Apple tops in retail, universal stores lead online
11/03, 12:20pm
Consumer Reports marks electronics shops
Apple leads in brick-and-mortar retail stores but is no match for more universally oriented stores online, Consumer Reports says in its December issue (subscription needed for results). Of all major physical retailers, Apple scores the highest in a reader study. Although tied with Costco for an official 90-point score, it ranks highest through its perceived product quality, customer help and the ease of the buying process.