Subscription gives DVD rental credits at RedBox kiosks
CEO of RedBox Instant by Verizon Shawn Strickland announced at the Consumer Electronics Show that the highly-anticipated offering will launch before the end of the first quarter of 2013. The service, currently in invitation-only beta testing, was rumored to have launched at the end of December but was held up by unspecified technical issues.
Verizon and Redbox have started rolling out Redbox Instant, according to the service's Twitter feed. The service is only deploying "gradually," Redbox says, and the company is asking for people to sign up to a wait list if they can't already subscribe. An account costs $8 a month for unlimited streaming and four DVD rentals; access to Blu-rays raises the price to $9. For streaming, Redbox is promising support for both web browsers and mobile apps.