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Wapple wins trademark dispute with Apple

02/22, 5:15pm

UK IP Office rules no confusion between brands

UK based firm Wapple says it has won a lengthy trademark dispute with Apple, thanks to a new UK Intellectual Property Office ruling allowing it to retain its trademark. The case began in 2007, when Apple challenged Wapple's 2006 trademark application, insisting that the company was attempting to exploit confusion in naming and branding. Wapple specializes in a platform for mobile websites, apps, and marketing.

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