Commercial itself was created using iPad Air 2, showcases student works
During the Academy Awards on Sunday night, Apple debuted a new minute-long TV commercial that features the iPad Air 2 -- not only as the subject of the ad, but also as the creative tool that created the spot. Appropriately called "Make a film with iPad," the entire commercial was shot using the built-in camera of the iPad Air 2, and combines the work of students using the tablet to make their own films with behind-the-scenes footage and a voice-over from director Martin Scorsese.
Fassbender as Jobs, Rogen as Wozniak, Daniels as Sculley spotted
[Updated with October 9 release date] A few photos have emerged from the principle photography that is in progress for the Universal Studios biographical drama Steve Jobs, showing actors Michael Fassbender (as Jobs) and Seth Rogan (as Steve Wozniak), with another photo capturing actor Jeff Daniels portraying former Apple CEO John Sculley. The film, which saw numerous changes and drop-outs while still in pre-production, is filming in and around Cupertino.
Newspaper states removal due to duplicate article about anti-Samsung film
South Korean newspaper NewDaily Biz has allegedly caved to pressure from electronics manufacturer Samsung over an article about the anti-Samsung film entitled Another Promise. The president of the newspaper, Park Jung-kyu, ordered an article removed that featured information about celebrities funding screenings of the film after complaints surfaced, supposedly from Samsung executives. Texts sent from Park intended for Samsung suggest the electronics company pressed for the article's removal.
Storyteller scans scripts, creates storyboard from stock assets
Amazon has created a free tool to help writers and filmmakers to quickly create storyboards. Amazon Storyteller will scan a script uploaded to Amazon Studios, and will create a storyboard based off the characters, locations, and props, along with appropriate dialog, without the need to hire an artist to create the storyboard on the writer's behalf.
Justin Long stars as Jobs throughout his life in satirical biopic
A satirical look at the life of Steve Jobs starring former Apple pitchman Justin Long has debuted after being delayed slightly due to the bombing at the Boston Marathon on Monday. The film from comedy site Funny or Die, called iSteve, is an 79-minute romp through some of the well-known chapters of the life of Apple's co-founder and former CEO. In addition to Long -- who plays Jobs from the age of 19 onwards -- the movie stars Jorge Garcia (Lost) as Steve Wozniak, Venture Brothers voice James Urbaniak as Bill Gates and Michaela Watkins as Melinda Gates.
Stars Ashton Kutcher as Apple co-founder Steve Jobs
The low-budget independent feature film jOBS, covering the early years of Apple co-founder Steve Jobs' early adulthood, will premiere at the 2013 Sundance Film Festival on January 27, according to the Hollywood Reporter. While the film will not be in competition, it will have a prestigious spot as the closing movie of the festival. The film stars Ashton Kutcher as Jobs, with Book of Mormon star Josh Gad as Steve Wozniak. The festival is based out of Park City, Utah.
Stars and filmmakers will discuss new films
Two of Apple's New York City stores will be participating in the 2012 Tribeca Film Festival with free events and workshops throughout the week of the event, April 20-28. In addition to panels of filmmakers and actors, there will also be a "What's New in Filmmaking" event with product demos, and the company is also promoting an official Tribeca Film Festival app for iOS (free) in the App Store. Final Cut, iMovie and even the iWork suite will be the subject of daytime workshops as well.
Nine new films available each week
Inmoo.com, which has been streaming independent movies and short films on its website since last year, has announced two iOS apps -- Inmoo Free for the iPod Touch and iPhone, and Inmoo HD for the iPad. Both apps, which are free but ad-supported, offer a choice of nine new independent films per week from Inmoo's growing content library. A paid version of the apps (Inmoo Plus) offers access to the entire library, advanced search and filtering as well as a forum.
Standalone and plug-in versions on all platforms
THX Ltd, the professional audio, theatre and home-video certification company founded by filmmaker George Lucas, announced that it has updated its file and television post-production color management software THX cineSpace, improving color accuracy and consistency and adding 64-bit support for all three major operating systems (Windows, Mac and Linux) as well as adding 64-bit support to plug-in versions that work with Adobe Photoshop, Apple's Shake, Nuke and other software.
Minutiae debuts PAID 4
Minutiae Software has announced PAID 4, an update to its production management and invoicing application. The software is designed for users that are involved in filmmaking, with tools that can be used to help track and manage job invoices, clients, crew members and billing items. The latest version features a tabbed interface, expanded invoice and contact capabilities, a built-in logo gallery, automatic spell-checking and several US government forms.
Nik adds Silver Efex Pro
Nik Software on Thursday unveiled a new version to its Color Efex Pro 3.0 for Capture NX 2, while also introducing Silver Efex Pro, a new plug-in for doing black-and-white images in Photoshop and Aperture. The new Capture NX filters offer DSLR users nine new filters: Bleach Bypass, Cross Balance, Film Effects, Film Grain, Glamour Glow, High Key, Low Key, Polaroid Transfer, and Tonal Enhancer. Color Efex Pro 3 is available in Select and Complete editions for $100 and $180, respectively.
Plustek OpticFilm scanners
Plustek today unveiled several new OpticFilm scanners, the 7300, 7500i SE, and 7500i AI, three consumer models that feature a scan resolution of 7200 by 7200 dots-per-inch. In addition to offering four-scan multisampling and a multi-exposure engine, the 7500i models feature SilverFast's Infrared Smart Removal of Defects technology, which removes defects on the surface of the film in the scanned image. The two 7500i models will sell for $400 and $600 respectively, while the 7300 is priced at $300.
Apple's movie influence
The Coen brothers -- the creators of 'No Country for Old Men' which won five Oscars at this year's Academy Awards -- have discussed how Apple hardware and software were influential during the editing process of the film's creation. "They [Apple] made it really easy for us — we cut now much the same way we cut on film [using Final Cut Pro]. It's hugely faster," said Ethan Coen. 'No Country for Old Men' won 'Best Picture' this year and is the first movie edited with an entirely digital workflow on a Mac to win the Oscar, according to Macworld.
Steps to ousting Apple
Two research firms -- Park Associates and Entertainment Technology Center at USC -- have released a document urging Hollywood to use Apple's own tactics of offering low-cost TV shows and feature films for mobile media devices in an effort to reap profits on their own, cutting the Cupertino-based company out of the equation. "Hollywood shouldn't let Apple make all the money, especially since they are the ones making the movies," said John Barrett, director of research at Parks Associates. "Judicious use of free mobile content can help drive ticket and DVD sales." The white paper specifically details steps to achieve profitable distribution of mobile content on mobile platforms and devices, without Apple's help.
Studios keen on iTunes
Major Hollywood content providers gave Apple and its iTunes Store a thumbs up during a panel discussion and Q&A session on Monday at the CES trade show in Las Vegas. The Cupertino-based company began offering hit TV shows and more than 2,000 music videos in October of 2005 after experiencing enormous success in the digital music industry. Deals with four Disney-owned studios -- Disney, Pixar, Miramax, and Touchstone Pictures -- were followed by a deal with Paramount Pictures and later Lionsgate films.
First Look at Exposure 2
Digital photography, some film veterans will argue, has no feeling, due to the lack of imperfections in digital imagery. Others prefer the artistic qualities that film grain provides, and the varied tonal ranges that exist or have existed through different film types. Unfortunately, film is slowly losing ground to the digital lifestyle, and many film types are being discontinued, never to be seen again. Alien Skin's Exposure 2 gives new digital photographers a chance to play with well-loved vintage film effects – some that are even discontinued completely – and provides film photographers with the chance to keep using their tricks of the trade on in to the digital age.