Subscribe to this page now.

Apple vs Samsung, round two: Schiller takes stand

11/14, 11:32pm

SVP of Marketing describes iPhone as a 'bet-the-company' product

With a jury seated, the retrial concerning damages related to Samsung's infringing of Apple patents got underway in earnest on Thursday, largely taken up with procedural matters but also featuring brief testimony from Apple's Senior Vice President of Worldwide Marketing, Phil Schiller. In his few minutes of testimony, he told the jury about the original development of the iPhone, describing it as a "bet-the-company" high-risk product that might not have succeeded, with "almost everyone" at Apple involved at some point.

more

Electronista Sponsor

Electronista Newsletter

Free Technology and Gadgets Newsletter

  • We will not share your email address with anyone.

    toggle

    Most Popular

    Sponsor

    Recent Reviews

    Crucial MX100 256GB SATA-3 SSD

    While the price-per-gigabyte ratio for magnetic platter-based hard drives can't be beat, the speed that a SSD brings to the table for ...

    Narrative Clip

    With the advent of social media technology, people have been searching for new ways to share the events of their daily lives -- be it ...

    Blue's Mikey Digital

    Blue Microphones, a company that makes some of the most popular digital USB microphones among podcasters and musicians, has for some t ...

    Sponsor

    toggle

    Most Commented

     
    toggle

    Popular News